Phantasmagorical Museum Exhibition
The fictional Mammal Museum is dedicated to exploring the human condition. Inspired by Da Vinci’s “The
Vitruvian Man” I developed a delicately crafted logo for the museum along with additional collateral materials including business cards and letterhead.
“Phantasmagorical: Flying Dreams & Machines” is a featured exhibit which explores man’s dream of flight and the earliest of aviation history—covering flight mythology and spanning from the 17th century until the early 20th century. I additionally developed a unique approach to the exhibition design using vintage illustrations and a slightly dark-humorous tone due to the nature of failure of all these flying machines.
Art Direction by Dermot MacCormack
Mammal Brand Identity
![](https://freight.cargo.site/t/original/i/9ec1953b3e32d025cbb9c1f9ba13d0f2dfd6bf8cd4d6fe6a5a415b39c4a9a1ca/Kristen_DeFazio_museum_logo_web2_o.jpg)
![](https://freight.cargo.site/t/original/i/e004c40d40a25a90fe621e2c14bd633bb6c727796a9edac171b42abb41f46949/mammal-stationary-web_o.jpg)
![](https://freight.cargo.site/t/original/i/2b0150eb691e1defadcc5af4090d9c5784650cc176800d13930462a2b962dc61/mammal-business-cards2_o.jpg)
Phantasmagorical Exhibit Animation
Phantasmagorical Exhibit Interactive Application
![](https://freight.cargo.site/t/original/i/39c6f2ddfa2a6123dc65c360d679138ce2ca71ec2d7c3407534c04e50d54339b/ipad-screenshots-001_o.jpg)
![](https://freight.cargo.site/t/original/i/e72c1846d0d3db4d6e2b867c8b33e0c8022dfef986568ee0c9e4ea4d5f9f2dd8/ipad-screenshots-002_o.jpg)
![](https://freight.cargo.site/t/original/i/1f36e65124a7a080ef8b6280fc1fdc90ec70398306925efbfed3cf04fc9d8d45/ipad-screenshots-003_o.jpg)
![](https://freight.cargo.site/t/original/i/4f21e86b3d0d418f663154b96fd47e9c0475ca9b585628ac11222234092c299e/ipad-screenshots-004_o.jpg)
![](https://freight.cargo.site/t/original/i/71debae15bbc46a2e86e7a889b6b94af833f5374c4a3d9555455265138dc20ad/ipad-screenshots-005_o.jpg)
![](https://freight.cargo.site/t/original/i/993e02c22fb9a86696f3320ac323586d08b2953bab100ec24e903a844bc5c9ce/ipad-screenshots-006_o.jpg)
![](https://freight.cargo.site/t/original/i/d11dbc6be3e91d846030efcfab81324203fb1291de23270f1b229a452d40c03f/ipad-screenshots-007_o.jpg)
![](https://freight.cargo.site/t/original/i/b8ff7ad0543d0381f02b1ba1a315f4a642e9e84384a3769e3fafef2db376e332/ipad-screenshots-008_o.jpg)
![](https://freight.cargo.site/t/original/i/71ecc69d1a38180618c85a2b94df620feb39dab12eb2c21efaddad9511e9948b/ipad-screenshots-009_o.jpg)
![](https://freight.cargo.site/t/original/i/cdb841a3f1773354cea835ec5753bdcf40405925375fd390ebe848fd03aa38ed/ipad-screenshots-010_o.jpg)
![](https://freight.cargo.site/t/original/i/96a31a5fa387b751749f3a884bf2893bee48262ad57b6ad35b666f72eba940e7/ipad-screenshots-011_o.jpg)
![](https://freight.cargo.site/t/original/i/d31de17fb1fbbb928a6268bcf4eba8c73728560a240852b822e0acd42bfc2d94/ipad-screenshots-012_o.jpg)
![](https://freight.cargo.site/t/original/i/762da461269fc0c0e7b42364af51fa179f261271a94d289d4b4b6096bc5ce4d4/ipad-screenshots-013_o.jpg)
![](https://freight.cargo.site/t/original/i/acf01a26a625a9f13a78e14936cbabbca0a01c7cd78b7d30d4647034215fe2b6/ipad-screenshots-014_o.jpg)